Super simple (and therefore impactful - pardon the pun) graphics dominate these labels for this Norwich based brewery. There's the egg shape, to perfectly accommodate the beer name, sat atop a brick based design, which also doubles up on the caps to create a clever 'H' motif.
The Click were appointed to rebrand the brewery as the client wanted to shed their local, traditional and quaint ‘home made’ identity which incorporated a range of paintings and illustrations, as well as a mix of typefaces.
The new design is bold, iconic and confident – providing a solid foundation to continue building upon their growing reputation. It features a spectrum of colours, one for each beer, coupled with a base colour of matt black.
Images courtesy of The Click. Reproduced by kind permission.